I stumbled across this type and it reminded me of the type I saw on the shampoo bottle and the gift card.
I like the thin and thick strokes, the ball terminals and the tail on the lower case g. The information about the shampoo is then written in a sans-serif font so it can be read easily.
Here is the definition of a tail.
I put this image in to myfonts.com and whatfontis.com to see what matches it would give me.
The results from myfonts.com:
The results from whatfontis.com:
See the post called Conclusions to Research for my conclusions to this piece of research.